17 Aug 2010 | Commentary, Interviews, Marketing, Podcasts
I have a great discussion with Jon Gollinger, Founder and CEO, Accelerated Marketing Partners who sets me straight on the concept of accelerated marketing as a process (hint: it’s not all about auctions).
In early 2009, he and I were part of a New York Times page one story on his marketing prowess.
Jon pulls no punches when it comes to understanding the consumer – they are the ones who set market price. I have long admired his skill in creating a market environment that attracts real participation, best exemplified in his company slogan:
“You bid it, you win it.”
Post a Comment
03 May 2010 | Appraising, Commentary, Lending/Mortgage, Podcasts
Think lender pressure on appraisers is a distant memory? Think again. Here is some commentary on a new report that indicates appraisal fraud is up 50% over the past year. It is laid out in Kenneth Harney’s excellent column in the Washington Post.
“Despite 2009 restrictions, mortgage and appraisal fraud spiked”
I also provide commentary on a recent episode with a bank client we now refuse to work with who pressured our firm to raise the appraised value of a property or they would not pay us for services already rendered.
In fact, they didn’t really understand what they were saying.
Post a Comment
